SEO

Alexa rank. Mention the phrase in casual conversation, and you’ll quickly find out which of the people nearby you are internet marketing geeks of any sort. For several years, the rather mysterious online ranking system has been a source of both pure joy and ongoing frustration (confusion?) for millions of website owners around the world. […]

In late 2014, Google announced that websites with SSL support (encryption) would begin receiving a boost in their search results in certain instances. Despite their insistence that less than 1% of global searches would be effected, the announcement resulted in a mad rush for SSL certificates the world over. And while certain “guru” bloggers tried […]

For the past 3 to 4 months, I’ve been running an experiment on the largest freelancing website in the world, oDesk, focused entirely on one thing: website loading speed. Specifically, I sought out clients who were in the market for website migrations, security improvements, SSL certificates, and on-site optimization services, and offered them the following […]